“Here is a list of the most interesting scientific studies relevant to the Online dating industry for you to consider reading. Thanks to Fernando Ardenghi for recommending and researching this list. We will be summarizing some more of those studies.”
Full article at Internet Dating Science.
The Online Dating Industry needs Innovations, but the innovations the Online Dating Industry needs will come from only one source: the latest discoveries in theories of romantic relationships development with commitment.
Only 3 major discoveries can help to revolutionize the online dating industry.
I) Several studies showing contraceptive pills users make different mate choices, on average, compared to non-users. “Only short-term but not long-term partner preferences tend to vary with the menstrual cycle”
II) People often report partner preferences that are not compatible with their choices in real life. (FORGET Behavioural recommender systems or other system that learns your preferences)
III) What is important in attracting people to one another may not be important in making couples happy. Compatibility is all about a high level on personality similarity between prospective mates for long term mating with commitment.
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I had emailed eHarmony Inc. about its secret sauce. Guess it! That secret sauce does not exist, the algorithm is performing as placebo.
“From: FERNANDO ARDENGHI <ardenghifer@gmail.com>
Date: Tue, Apr 3, 2012 at 6:03 PM
Subject: again eHarmony’s secret sauce does not exist.
To: bteraoka@eharmony.com, ggonzaga@eharmony.com, steve.carter@eharmony.com, elee@eharmony.com, busdev@eharmony.com
Cc: JVerba@eharmony.com, Jeremy.Verba@eharmony.com, IACInvestorRelations@iac.com, IAC IAC <communications@iac.com>, IACCorporateCommunications@iac.com, busdev@match.com
eHarmony’s “secret sauce” does not exist, the algorithm is performing as placebo, as a machine gun shooting flowers.
When you clicked to see who had viewed your profile, the subscribe screen appeared.
But now it seems eHarmony Inc.’s Team removed that dirty trick.
Can you guess who had been denouncing eHarmony Inc.’s sites for fraud in several Consumers’ Associations worldwide?
Instead of innovating with a new site and the normative personality 16PF5 test, eHarmony Inc. patched its 12 years old & obsolete site adding some questions to its old Questionnaire.
The Huffington Post had published the article: “Online Dating Vs. Online Gaming: Would You Have Better Luck In Love On WoW Than OKCupid? ”
“So, would you swap your OKC account for a WoW one?” The real issue is: Lack Of Innovation & Decadence can summarize the Online Dating Industry since years.
Remember eHarmony claims 12 million members.
(Photo credit) 
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Personality based recommendation is wonderful only thing is that when dealing with people charged with emotions it is never a good predictor. It is though better to predict behavior from trending which is a better model. Understanding the experiences and specifically the emotions of one's history. …
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