[This post has won the "Getting an Official eHarmony Staff to Comment" award.]
There are two ways to make your dream come true.
1. Audition
Some past eHarmony commercials showed actors, not real-life couples:
In September 2006, eHarmony ran several auditions in Los Angeles for actors for these TV ads. This article describes these auditions, so you may try your luck with those. I don’t know though if eHarmony will decide to run these type of ads again.
Annie, Becky and Briana — well I have been on a manhunt for these women to ask them, “You’ve been eHarmony members for three doggone years, have you even gone on a date with anyone?” — I don’t know whether they auditioned or whether they got a special email from eHarmony marketing. I would think they auditioned.
Note to male readers: Female members see Annie, Becky and Briana, too. This is a dead giveaway that they are really marketing to men.
2. Submit your story
The other way is to submit a fantastic love story to eHarmony.
Typical eHarmony TV and radio commercials are starred by real life couples, not actors. eHarmony CEO Greg Waldorf, in a recent webcast interview, said that commercials with real-life couples have been very successful for the company. We can therefore expect eHarmony to “hire” more couples in the future.
According to eHarmony, the TV couples were not compensated for their testimonials. Trips and corporate giveaways like plaques and baseball shirts, perhaps, but not cash.
eHarmony is on a constant search for successful eHarmony couples. They have staff working full-time searching for success stories and testimonials. They don’t to go out on the streets, or send “were you successful?” surveys, though. Instead, the company set up stories@eharmony.com and a “Tell Us” page to receive submissions.
To encourage submissions, eHarmony has been running an annual Couple of the Year Contest in the past four years. The prize is usually a honeymoon travel package for two. Winning the contest doesn’t guarantee a TV spot, but the screening process involves the same staff in eHarmony.
- In 2007, more than 25,000 eHarmony couples submitted their story in hopes of being named the winner.
- Each year eHarmony selects 50 couples, representing all 50 states in the United States based on their eHarmony story, and also selects a grand prize winner.
- At the time of this writing, eHarmony has no success story from Canada yet. eHarmony Australia and eHarmony United Kingdom are likewise ripe for endorsers.
- eHarmony told each winner that the press may contact them. That’s exactly what happened to TV couple Travis and Farren Wilkenson, 2007 Idaho Couple of the Year: The Idaho Statesman published their story last February.
So you wanna be in an eHarmony commercial? Submit a fabulous love story to eHarmony. Here are a few ideas and tricks to get you started:
- “The more romantic the story, the better your chances of being selected.” That’s the only criterion for judging.
- Hire a romance novelist as a ghost writer.
- Read the 2007 Grand Prize winning entry.
- There is no word limit. Multiple submissions are accepted.
- Make sure it has mass appeal.
- Engagement or marriage isn’t a requirement.
- Support your story with photos or videos. The more syrupy the better.
- You must be 20 or older.
- This is only for male-female couples. (It had to be said.)
- Ensure that you were matched via eHarmony. (This is easily orchestrated.)
- Protect your copyright. Make sure you state “All rights reserved.” With these three simple words, you give eHarmony no permission to publish your submission.
Read http://advice.eharmony.com/article/are-you-the-success-story-of-the-year-2007 for the official rules.
Good luck!
Do you like this article? Post a comment on Facebook