The ineffectiveness of speed dating and why you should not pay for a dating service

Summary
The general conclusion I have arrived at after actively seeking a serious partner for 5+ years, is that paying to meet someone, either via online dating or in real life, is a poor choice.

When someone tells you to compare what their dating service costs per day to a cup of coffee, the answer is to tell them to keep their service, go buy yourself a cup of coffee in a busy coffee shop, sit in the shop and converse with people there. At least, when all is said and done, you are guaranteed to get a cup of coffee and the odds are no better than you get with any sort of dating service.

The whole story
To supplement my rather limited dating repertoire having limited myself to free dating sites (which more or less boils down to OkCupid!) I decided to give speed dating a try. I naively thought that it might be a better than online dating since there is no facade of profiles.

I looked around at the various companies that put these events on. Looking over the selections, quite a few looked very much “fly by night”. I selected what appeared to be the most reputable company in my area, which has franchises in other cities and appeared to be the least shady. The photos of actual singles at the events looked promising.

For those unfamiliar with the event format, women are usually seated at numbered stations and the men rotate from station to station with a bell indicating that time is up and to move to the next station. One typically gets about five minutes with each person and a brief break scheduled at the halfway point. After talking with each person, you get a few seconds to jot down notes and decide if you would like to have further interaction with that person. Some events, you turn in the card and others you do so via the Internet after the event. Some events will have a mixer beforehand so folks can mingle and generally people do so after the event (it is probably a hint that if someone leaves during the event, as soon as it ends or don’t want to talk afterward that they are probably not interested in you). Most of these events are usually held at a bar/nightclub, as it seems that most folks need or want alcohol to have a conversation…

My first event was very disappointing. Of the women that were there, if they were online dating profiles, I only would have found 25% of them as “attractive” if they posted a decent face and full-length photo. Definitely not a representative sample of the photos on the website. Upon talking to them (ignoring the physical part) 0% were “interesting”. At the conclusion of the event, there were two that maybe I could consider dating but they did not seem to be giving signals of mutual interest. I elected to respond “no” to all of them given I figured they were not interested and get a “do-over” for free, as many of these events have in their policies. If you pick even one person, then you lose your free “do-over”, which is where these companies are making money left and right. Ignoring formal statistical/probability analysis, I figure that you either need to be very selective and pick no one and use the “do-over” or select “yes” for everyone to maximize the money spent.

The second event was about the same as the first. I found about 25% attractive in terms of physical attributes. In general, the “profiles” were a little better in terms of conversation but it was still about the same in terms of interest for a serious relationship. I figured, what the heck, I’ll just say yes to anything that seems to be “reasonable” (about 75%) and see what comes back. I got one mutual yes and they were not at the threshold that I felt like going out again with them.

Some references
A quick reference, quoted on Mr. Ardenghi’s website from a study as interpreted by him:
“Assuming that one has to pay 30 Euros for a speed-dating event lasting 3 hours including everything, finding a relationship partner requires investing 75 hours and 750 Euros on average.”

So, 25 separate events and these events run about $25-35, so more or less the same in dollars. Really? I can think of far better ways to spend $750 to attract someone, like keeping it in the bank for when I do meet someone special to treat them to a nice meal/vacation. Better yet, I should do some stuff that I want to do, in hopes that I run across someone else at those activities. I would be curious to know what that $750 buys you with a traditional matchmaker (like the ones that had/have TV shows).

These events have odds of 4-6% success, according to the paper cited. This is such that you would be better off dating online, where it can be closer to 10%, like this boutique dating site that actually cites some success statistics among members. One might be better off to bet the money in a casino on poker if you are skillful player where you might increase your money in the long term…

I wish that I had seen those stats ahead of time but the price I paid to do two events and see the abysmal results for my own eyes was worth it.

When you think about it, your success rate in general is probably the same 10% or less in just about any dating venture. Speed dating is arguably less effective and more expensive than online dating and more effort than just going about your business, doing things that you enjoy and just stumbling on Mister/Miss Perfect while you carry about your business.

Conclusion
Do not pay for online dating or dating services…

Recommendations that seem to make more sense

  • “Get a life”
  • Try some new hobbies
  • Talk to people
  • See a therapist if you are not happy with your life or about being single
  • Travel
  • Move, if you are in “bad” location for dating

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    Comments 7

    1. Fernando Ardenghi wrote:

      I had reviewed over 55 compatibility matching engines intended for serious dating since 2003, when I had discovered “the online dating sound barrier” problem.

      Interest readers can check those 55+ compatibility matching methods reviewed in the post “A new plague: compatibility matching engines” in my blog

      Breaking “the online dating sound barrier” is to achieve at least:
      3 most compatible persons in a 100,000 persons database.
      12 most compatible persons in a 1,000,000 persons database.
      48 most compatible persons in a 10,000,000 persons database.
      100 times better than Compatibility Matching Algorithms used by actual online dating sites!

      The only way to achieve that is:
      - using the 16PF5 normative personality test, available in different languages to assess personality of members, or a proprietary test with exactly the same traits of the 16PF5.
      The ensemble of the 16PF5 is: 10E16, big number as All World Population is nearly 6.7 * 10E9
      - expressing compatibility with eight decimals, like The pattern 6.7.6.8.9.6.7.7.8.7.2.5.8.7.3.4 is 92.55033557% +/- 0.00000001% similar to the pattern 7.7.6.8.8.7.6.5.8.7.4.5.7.7.3.4
      Using a quantized pattern comparison method (part of pattern recognition by cross-correlation) to calculate similarity between prospective mates.

      That is the only way to revolutionize the Online Dating Industry.

      During 2012 I also plan to continue contacting:
      * Academics/Researchers in the Online Dating Industry. The Online Dating Industry needs innovations, but the innovations the Online Dating Industry needs will come from only one source: the latest discoveries in theories of romantic relationships development with commitment.
      * Lawyers who will sue online dating sites. Since some years ago I had been secretly assisting lawyers who sue online dating sites for fake/inactive profiles, sending them screenshots and other valuable information. I will continue and incentivate them.
      * Journalists/Writers writing articles about online dating sites. I continually contact the writers / journalists who write articles in several newspapers/magazines sending them my point of view, saying why the entire Online Dating Industry for serious daters in 1st World Countries is a HOAX, performing as a Big Online Casino, with a low effectiveness/efficiency level of their matching algorithms (less than 10%).
      * Consumers’ Associations. Since some years ago I had been secretly denouncing several online dating sites for fraud at several Consumers’ Associations worlwide.
      * Dissatisfied daters from eHarmony/eDarling, True, Parship, Chemistry, PerfectMatch, PlentyOfFish, Be2, and others dating sites.
      * Investors who plan to invest in other online dating startups

      Regards,

      Fernando Ardenghi.
      Buenos Aires.
      Argentina. A South American country.
      ardenghifer AT gmail DOT com

      Posted 21 Oct 2011 at 4:24 pm
    2. jeu argent wrote:

      Dating service is big shit

      Posted 27 Oct 2011 at 11:50 pm
    3. Fernando Ardenghi wrote:

      A little birdie told me eHarmony plans to change its compatibility matching algorithm due to low success rate and high level of false positives.
      Another little birdie told me the people at Match is testing a new compatibility matching algorithm to replace Chemistry, which also has a low success rate and high level of false positives.

      Both eHarmony (eDarling in some countries) and Match/Chemistry are quite old and obsolete sites. They can not be improved. They need to innovate. But the innovations the Online Dating Industry needs will come from only one source: the latest discoveries in theories of romantic relationships development with commitment.

      WorldWide, there are over 5,000 online dating sites but no one is using the 16PF5 (or similar test) to assess personality of its members.
      Without offering the NORMATIVE 16PF5 (or similar test measuring exactly the 16 personality factors) for serious dating, it will be impossible to innovate and revolutionize the Online Dating Industry.

      This spring is quite hot here in South America, as if it was a summer.

      I had challenged them to offer a high precision compatibility matching engine by strict personality similarity using the 16PF5 or similar test.
      I also had challenged them to offer Compatibility Distribution Curves for each and every dater, i.e. how compatible you are with the rest of the daters.

      Regards,

      Fernando Ardenghi.
      Buenos Aires
      Argentina.

      Posted 01 Nov 2011 at 11:54 am
    4. Dorothy M. Reilly wrote:

      Hello there!

      I stumbled upon your blog and I think it’s awesome. I love reading dating articles and relationship advice, both online and in print. I guess you could say your blog gave me my fix. I used to write articles like these for a living, but I’ve switched careers. However, I now maintain my own dating blog http://www.datingserviceinternet.com/ . Would you add my site to your sidebar or blog roll? I would really appreciate it if you do.

      Thanks.

      Posted 14 Nov 2011 at 11:34 pm
    5. Muslim Online Dating wrote:

      Sites that require members to sign up and pay to find love are simply exploiting the lonely and (with all due respect,) desperate.

      You’re right with your coffee analogy; head out to a cafe and converse with people. If you’re too scared to talk to someone in real life then you’re not ready to be in a relationship.

      Posted 31 Jan 2012 at 10:56 pm
    6. New Discount Vouchers from US Stores wrote:

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      Posted 01 Feb 2012 at 7:12 pm
    7. New Discount Vouchers from US Stores wrote:

      This information is worth everyone’s attention. When can I find out more?

      Posted 01 Feb 2012 at 7:13 pm

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