Does eHarmony use decoys to keep their subscribers’ interest?

I joined eHarmony in early 2008.  Before I signed up, I researched the internet and find the following website http://www.consumeraffairs.com/dating_services/eharmony.html.  One of the most interesting complaints is one by Peggy of Bedminster NJ (02/21/08, http://www.consumeraffairs.com/dating_services/eharmony_p29.html).

Basically, she suspect that eHarmony used decoys to keep subscribers interested.  Unfortunately, in the three months that I subscribed to eHarmony last year, I also had similar experiences.  In the first case, a match communicated with me up to the end of the 2nd set of questions, right when open communication started.  But as soon as we got to that stage, she told me that she need to move because her company moved her job elsewhere.  A few weeks later, I pretty much went through the same thing with another match.  When we finally agree to meet in person, my match stopped her communicate with me all of a sudden.  Thinking I got nothing to lose, I wrote her an e-mail, expressing my disappointment that she and eHarmony used such an unethical tactic to trick people.  But lo and behold, she replied me, saying that she meant to meet with me and that her e-mail just didn’t get through for some reasons.  Then, she accused me of being an untrusting moron.

My question to you is:  Do you have similar experience?

For those who have met weird matches in person, I suspect that at least some of them are employed by eHarmony to entertain its subscribers.  The decoys behave as weird as possible so that you will stop bugging them and you will feel that eHarmony does it job…

To validate or invalidate my suspicion, I’d like collect some user experiences to check my gut feeling.

Any comments?

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Comments 8

  1. RJLRebo wrote:

    Can’t say I’ve had this experience, but I’m curious what others might have to add. :)

    Posted 12 Sep 2009 at 4:25 pm
  2. Pyke wrote:

    LC, here’s related reading –

    The Lawsuit:
    http://www.usatoday.com/tech/news/2005-11-18-matchmaking-fraud_x.htm , 11/18/2005
    http://www.foxnews.com/story/0,2933,176661,00.html , 11/24/2005
    http://www.macleans.ca/article.jsp?content=20051219_118193_118193 , 12/14/2005

    The Settlement:
    http://onlinepersonalswatch.typepad.com/news/2007/08/yahoopersonals-.html , 08/28/2007

    It would also be informative to look up the phrase “test profile” in eHarmony’s Terms of Service http://www.eharmony.com/about/terms .

    Posted 13 Sep 2009 at 6:50 am
  3. John wrote:

    That’s quite the conspiracy theory there. Not only fake profiles, but paying people all over the country to go on bad dates with subscribers? There’s a far simpler answer: people flake out in online dating quite a bit, and there are plenty of oddballs and awkward people to be found.

    I’ve certainly disappeared on people in guided communication and been disappeared on before. Often it happens because they started pursuing a match more intently after you’d already started communicating with them, but they want to leave their options open for later. Hence they stop responding, but they don’t have any way of directly saying that they’re “on hold” during GC.

    Posted 14 Sep 2009 at 9:06 am
  4. SingleGuyInNC wrote:

    You are reading WAY too much into your experience although the ToS does mention them, I do not think that they are the norm and not what you are observing.

    For the most part, I’m with John on this one and I’ve been on/off with the service for, what…3 years now. The dating experience for the most part is mostly failure from what I’ve seen.

    There were quite a few scammers on here about 1-2 years ago but I think that they have implemented countermeasures to keep them from joining.

    Posted 14 Sep 2009 at 11:46 am
  5. LC wrote:

    Thank you for your comments so far. Please keep them coming.

    I agree it sounds a bit far fetch that eHarmony hires decoys ALL OVER the country to date people. But Pyke’s readings suggest that it’s not all that impossible. After all, if Yahoo! Personal can be so sneaky, why can’t eHarmony?

    Perhaps I should adjust my theory a little: eHarmony may strategically hire decoys (e.g. only in high growth or profitable areas), like Yahoo! Personal, in certain area. Even if there is no decoy, it’s still relatively easy and cheap to hire someone to pretend to be matches.

    Anyway, I appreciate your comments and they make me look at this thing from a different angel. Much appreciated. Keep it coming.

    Cheers

    LC

    Posted 14 Sep 2009 at 4:57 pm
  6. SingleGuyInNC wrote:

    My guess would be that the test decoys probably are just profiles they match you to see if you initiate communication to them. Then they close you out. Putting a human behind a test profile? In _this_ economy? That would cost way too much and I think that would get them in hot water pretty quickly. It’s not worth it for them to do that for high growth or profitable areas. They already have plenty of matches there for users.

    What is needed is a mole in eHarmony operations to get the real scoop.

    Posted 14 Sep 2009 at 10:14 pm
  7. eharmonyblog wrote:

    Take Ross L of Customer Relations’s word on it.

    http://eharmony-blog.com/1016

    Posted 15 Sep 2009 at 2:38 pm
  8. vegan recipes wrote:

    Could be your best post around.

    Posted 11 Dec 2011 at 6:09 am

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