Oh, product placement, how subliminal your message is! Observant viewers were confused, but LGBT reporters were quick to catch on eHarmony’s Big Plan:
- Queerty: eHarmony Suddenly a Proud Sponsor of World’s Most Famous Lesbian Couple, with videos, dated 16 March 2009
- After Ellen: Ellen DeGeneres interviews Portia de Rossi, who “also happens to be my wife”, with videos, dated 16 March 2009
- Lez Get Real: eHarmony Sponsors Ellen’s Newlywed Game, with videos, dated 17 March 2009
“Hey, even bigots in a bad economy have to make sacrifices.” — random comment in Queerty.
14 more days before the launch of the Compatible Partners site.
UPDATE: “The Newlywed Game presented by eHarmony.com” is actually the real title of a TV show. Wow.
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